Researched and analyzed trending DeFi projects, news, and updates to create insightful, engaging content. Authored articles, blogs, and social media posts that simplified complex Web3 concepts, driving a more than 30% increase in user awareness for featured projects. Developed targeted content strategies that boosted 25% higher user conversions for DeFi platforms. Leveraged expertise in content writing, research, and copywriting to promote adoption and engagement in the Web3 ecosystem.
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